Know when a critical email workflow breaks
Whether the campaign is human-built or Agent-built, transactional or lifecycle, the question is the same: did the expected email arrive, on time, only once, with working content, the right sender, and within your normal pattern? Telltide watches the inbox so you do not have to.
Agentic CRM
Agentic CRM monitoring
Independent verification for Agent-built campaigns on Klaviyo Composer, Salesforce Agentforce and HubSpot Breeze. Per-monitor attribution and drift detection against your human baseline.
See agentic CRM monitoring →
Ecommerce
Ecommerce
Order confirmations, payment receipts, tracking emails and abandoned cart workflows. The sends customers notice first when they go missing.
See ecommerce monitoring →
Welcome and onboarding
Welcome and onboarding
Know when a new customer enters a welcome workflow but the first email never arrives.
See welcome monitoring →
Transactional and triggered
Transactional and triggered
Password resets, booking confirmations, account alerts and other sends where timing and trust matter most.
See transactional monitoring →
Lifecycle and retention
Lifecycle and retention
Always-on retention and re-engagement workflows that need continuous monitoring, not just weekly reports.
See lifecycle monitoring →
ESP migration and cutover
ESP migration and cutover
Confirm critical emails are still landing while platforms, routing, templates or workflow logic are changing.
See migration monitoring →
Loyalty and rewards
Loyalty and rewards
Points statements, tier changes and expiry reminders where failure is felt immediately.
See loyalty monitoring →
What all these have in common
Seven failure modes, one detection method
Whether the journey is human-built or Agent-built, transactional or lifecycle, the failure modes that matter to customers are the same. Telltide watches the inbox continuously so you find out before they do.
Missed
The expected email never arrived. A trigger issue, suppression rule, audience problem or routing error swallowed the send.
Late
The email arrived outside the expected window. For time-sensitive workflows, late can be just as damaging as missing.
Duplicate
The same email arrived more than once. A retry or workflow issue created a customer-facing error.
Content failed
Merge tags pulled null, dynamic blocks did not render, links pointed to a 404 or content was truncated. The email arrived, but it arrived broken.
Sender mismatched
The From address, display name or authentication signal (SPF, DKIM, DMARC) drifted from the trusted baseline. Inbox-trust failures surface before deliverability drops.
Behavioural silence
Always-on journeys with no fixed schedule stopped sending. Telltide learns the baseline rate from your real history and alerts when expected sends go quiet.
Agent drift
An Agent-built campaign on Klaviyo Composer, Salesforce Agentforce or HubSpot Breeze starts diverging from your human baseline on subject style, sender mix, send timing or content patterns. Caught on Growth and above.
Monitor the workflow your customers would notice first
Start with one monitor free. Prove value fast, then expand across the rest of your business. Core monitoring is included on every plan. Paid plans add agent attribution, drift detection, more alert destinations and the Telltide Card on Apple Wallet.